Marketing
SEO for Website Redesign and Migration: Practical Checklist
A practical, step-by-step SEO migration checklist to protect organic traffic during a website redesign. Prelaunch staging, launch-day actions, and postlaunch monitoring to preserve rankings and conversions.
Stump Grinding [City] — Local Service Page Template & Checklist
Field-tested template and checklist to create a high-converting “Stump Grinding [City]” service page. Includes copy templates, technical SEO, schema, anti-duplication rules, and a decision framework for hubs vs city pages.
Website Trust Signals Checklist for Service Businesses
A practical, prioritized checklist of the trust signals service businesses should add to their WordPress site to convert visitors into clients with a 30/60/90 implementation plan and measurement tips.
Service Business Homepage Checklist: What Visitors Need Before They Call
A practical, prioritized homepage checklist for service businesses: what to show, in what order, and how to test so visitors turn into calls and leads.
WordPress Performance Maintenance Plan: What to Check Every Month
A practical monthly WordPress performance maintenance plan for business owners—detailed schedule, WP-CLI commands, KPIs, QA checks, and an incident rollback plan to keep your site fast and secure.
Landing Page Conversion Checklist for Service Businesses
A detailed, step-by-step landing page checklist for service businesses: headlines, offer, forms, trust signals, speed, analytics and testing — plus GWD’s practical cautions on complexity and AI features.
Website Redesign Launch Checklist: What to Verify Before Go-Live
A practical, prioritized launch checklist for redesigns: pre-launch QA, DNS & redirects, analytics, security, forms, custom tools, performance, and post-launch monitoring. Includes ownership, SLAs, KPIs and a 90-day iteration plan to stabilize and optimize new sites.
WordPress Maintenance Plans: Monthly Checklist & Runbook
A practical, repeatable monthly maintenance plan for WordPress sites: backups, staged updates, security, performance checks, reporting templates, and escalation rules.